Doing epic things with great people.

"I live by Simon Sinek’s saying about playing the infinite game. At the end of the day, that’s what business is to me. That’s what life is to me. It’s something that you take so seriously and that’s also the most fun thing you can think of."

— Victor Smolyanov

From hammering rooftops to $160m.

I got my start with my dad hammering rooftops in the summer for some extra cash. It wasn’t a lot, but I felt like the richest guy alive. At the time, I don’t think I could say why. I also probably wasn’t thinking about much else but not dying from either the heat or falling off the roof! But with a few decades under my belt now, I know it’s because the work meant something. I did that with my own two hands. And over time, that thought evolved into me starting my own business with Victors Home Solutions, eventually scaling it to being one of the most successful home improvement businesses in the Midwest, earning over $160 million in regional revenue.

The Pivot

The next logical step they tell you as a businessperson is to sell and become an advisor for the business. I get it. It’s less work, easier money. It all makes sense. And so I did that and sold Victors Home Solutions in 2023. And at first, it was great. We even won the 2024 Residential Roofing Contractor of the Year award. But what I realized pretty quickly was the gig was just not for me. Over time, it took me away from the customers. I didn't work with them as much and couldn’t be as hands-on as staff and customers expected me to be. And I missed the work, too!

I needed to get back to the work that built me and that’s where I am today launching Build Brands.

I felt like I wasn't pushing myself. And when work is your life, it has to.

Introducing
Build Brands.

With the continued support of my incredible wife, kids, and 20+ of the original team, Build Brands is a home improvement parent company built on a simple but powerful idea. Find great legacy businesses, bring in world-class systems, surround them with elite talent, and grow them into something their founders always believed was possible but never quite knew how to reach. We’re back, baby!

We find great businesses and brands filled with untapped potential.
Partnering with Build Brands leverages and amplifies established local brand power instead of erasing it.
We introduce world-class systems and talent while retaining legacy identity.
We inject capital to upgrade showrooms, expand product lines, and aggressively improve processes.
We move strategically to scale beyond measure and capture marketshare.
Businesses that partner with Build Brands grow beyond their founders' wildest dreams.

A team built for excellence.

Our Philosophy

What makes us different isn't just our track record of success or that I started as a tradesman first and then got into business. I know what it means to build your entire life up—your work, your family, your health, all of it—and I spent the first decades proving that where you start has nothing to do with where you end up.

What we’re doing now is helping other business owners leave behind lasting legacies of incredible business. When I got my start, I felt like the guy with a million questions and no idea. I still feel that way, and it’s been a super power that keeps me learning. But despite all that, I know what I know. We can help great business owners grow and scale their companies while keeping the core identity intact. And we can because we were the case study for it.

Get connected with us if you want to learn more about how Build Brands can help you.

No ego. No flash. That's what we’re about. Just an honest commitment to doing epic things with great people. And you can trust us because we’ve done it before, and we’re going to keep doing it again and again and again. It’s all about the infinite game and we’re keeping it going.
Name
Email
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.